Matthew Jockers, co-author of The Bestseller Code: Anatomy of the Blockbuster Novel

Nov 2 2017 - 3:30pm
About this event
Kick off National Novel Writing Month with a discussion about The Bestseller Code, which explores the relationship between creativity and analytics, and examines trends in the New York Times bestseller list. Matthew Jockers, who wrote the book with author and editor Jodi Archer, will discuss the results of their research, which bring fresh new insights into how fiction works and why we read. And all with fascinating supporting data taken from a five-year study of twenty thousand novels. Matthew Jockers is the Associate Dean for Research and Global Engagement in UNL’s College of Arts and Sciences, and a Susan J. Rosowski Associate Professor of English.
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Andrews Hall, Bailey Library
625 N 14th St
Lincoln, NE 68508
United States